The visual culture that surrounds you relies strongly on typography: movies, magazines, posters, packaging designs and websites. Designers treat this idea as a solid base for their whole work and are aware that typographic experience is as emotional as any pictorial masterpiece.
What people, not only designers, should know is that type is not only movable, but it also has the power to move and that is really important when considering a typographic design because you’ll have more chances of sending a message than with a simple design that doesn’t focus on typography.
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What people, not only designers, should know is that type is not only movable, but it also has the power to move and that is really important when considering a typographic design because you’ll have more chances of sending a message than with a simple design that doesn’t focus on typography.
view post...