Customer experience is always a little tricky to explain. It’s just so darn big. What doesn’t it cover (not much) and who is responsible (good question). Often, customer experience is translated into user experience – the front-end digital experience of users.
They are not the same, but they are not that different. Which comes first?
Founder and CEO of 360Connext Jeannie Walters explains how user experience can inform customer experience strategy, and vice versa.
They are not the same, but they are not that different. Which comes first?
Founder and CEO of 360Connext Jeannie Walters explains how user experience can inform customer experience strategy, and vice versa.
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