User research is a funny thing. When you see users rushing through your user interface without stopping to think, or skipping through huge swathes of your lovingly prepared copy, it’s tempting to think of them as lazy sods.
It’s true. Don’t feel guilty about it. That’s exactly what they are. The only thing you are wrong about is the way you are framing it – you are looking at it as a negative thing.
It’s true. Don’t feel guilty about it. That’s exactly what they are. The only thing you are wrong about is the way you are framing it – you are looking at it as a negative thing.
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