As at October 2013, there are approximately 767 million websites amounting to 3.9 billion web pages. And the reality is that a number of them are competing with your site – trying to penetrate your market or increase their market share … the same market you are operating in. They are trying to attract the same users that you are trying to get … or worse still, they are trying to take a piece of your market or user base. Of course, the exact number depends on the industry you are operating in, the targeted users, whether you are targeting users on a regional, national or international basis and other factors.
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