App store optimization is the process of improving the visibility of your app in the app store. App store optimization is deeply related to search engine optimization, specially when you work on improving the ranking of your app in the app store search results. Every person that ever launched an application in the iTunes store is always looking for ways to have more people downloading their apps. One of the main things you need to do to get more people to download your app is to get higher in iTunes’ rankings, and today we will give you some tips about that.
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